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Solve The Number One Problem With Today’s Young Workforce – The Soft Skills Gap

Karen McMasters
Ascot Media Group, Inc.
Post Office Box 2394
Friendswood, TX 77549
Phone: 281.333.3507
[email protected]
www.ascotmedia.com

(This press release may be reprinted in part or entirety)
FOR IMMEDIATE RELEASE

Solve The Number One Problem With Today’s Young Workforce – The Soft Skills Gap

New Haven, CT – The number one challenge with today’s young talent is a problem hiding in plain sight: the ever-widening “soft skills gap.” Today’s newest young workforce has so much to offer — new technical skills, new ideas, new perspective, new energy. Yet too many of them are held back—and driving the grown-ups crazy—because of their weak soft skills.

Here’s what managers say:

– “They just don’t know how to behave professionally.”
–  “They arrive late, leave early, dress inappropriately, and spend too much time on social media.”
– “They know how to text, but they don’t know how to write a memo.”
– “They don’t know what to say and what not to say or how to behave in meetings.”
– “They don’t know how to think, learn, or communicate without checking a device.”
– “They don’t have enough respect for authority and don’t know the first thing about good citizenship, service, or teamwork.”

Soft skills may be harder to define and measure than hard skills, but they are just as critical. People get hired because of their hard skills but often get fired because of their soft skills.

Managers ask: “Why should it be my problem to teach these soft skills? They should have learned these things from their parents or in school. How can I teach these soft skills when I don’t even remember how I learned them myself?”

Here’s the bad news: Setting a good example or simply telling young workers they need to improve their soft skills isn’t enough. Nor is scolding them or pointing out their failings in an annual review.

Here’s the good news: You can teach the missing basics to today’s young talent.

Now, based on more than twenty years of research, renowned expert on the Millennial workforce Bruce Tulgan offers concrete solutions to help managers teach the missing basics of professionalism, critical thinking, and followership — complete with 92 step-by-step lesson plans designed to be highly flexible and easy to use.

Tulgan’s research and proven approach has shown that the key to teaching young people the missing soft skills lies in breaking those skills down into their component parts and concentrating on one component at a time with the help of a teaching-style manager. Almost all of the exercises can be done in less than an hour within a team meeting or an extended one-on-one. The exercises are easily modified and customized and can be used in many different ways:

– As “take-home” exercises for any individual or group
– To guide one-on-one discussions with direct reports
– In the classroom as written exercises or in group discussions

Managers—and their young employees—will find themselves returning to their favorite exercises over and over again. Through one exercise at a time, managers will build up the most important soft skills of their new young talent. These critical soft skills can make the difference between mediocre and good, between good and great, and between great and “one of a kind.”

About the Author:

Bruce Tulgan is an adviser to business leaders all over the world and a sought-after keynote speaker and seminar leader. He is the founder and CEO of RainmakerThinking, Inc., a management research and training firm, as well as RainmakerThinking.Training, an on-line training company. Bruce is the best-selling author of numerous books including The 27 Challenges Managers Face (2014), Not Everyone Gets a Trophy (2009), It’s Okay to be the Boss (2007), Winning the Talent Wars (2001), FAST Feedback (1999), and the classic Managing Generation X (1995). His work has been the subject of thousands of news stories around the world. He has written pieces for numerous publications, including the New York Times, USA Today, the Harvard Business Review, Training Magazine, and Human Resources. Bruce also holds a fifth-degree black belt in classical Okinawan Uechi Ryu Karate Do. He lectures periodically at the Yale University School of Management in New Haven, Connecticut, where he lives with his wife Dr. Debby Applegate, author of the Pulitzer-Prize winning biography The Most Famous Man in America: The Biography of Henry Ward Beecher (2006) as well as Madam: The Notorious Life and Times of Polly Adler (forthcoming 2016).

For more information, please go to: www.rainmakerthinking.com.

About the Publisher:

Jossey-Bass is an imprint of WILEY. Founded in 1807, John Wiley & Sons, Inc. has been a valued source of information and understanding for 200 years, helping people around the world meet their needs and fulfill their aspirations. Wiley’s core business
includes scientific, technical, and medical journals; encyclopedias, books, and online products and services; professional and consumer books and subscription services, and educational materials for undergraduate and graduate students and lifelong learners. Wiley’s global headquarters are located in Hoboken, New Jersey, with operations in the US, Europe, Asia, Canada and Australia. www.wiley.com.

Bridging the Soft Skills Gap: Teaching the Missing Basics to Today’s Young Talent
By Bruce Tulgan
Publisher: Wiley/Jossey-Bass;
ISBN: 9781118725641
Available at Amazon, Barnes & Noble, and in bulk at 800 CEO Read.

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Women Who Still Love Cats Too Much: Hiss-terical Look at Feline’s Biggest Fans

Kim Weiss
Director of Communications
HCI Books, The Life Issues Publisher
3201 SW 15 Street
Deerfield Beach, FL 33442
(800) 851-9100 ext. 212
[email protected]
www.hcibooks.com/trade

(This press release may be reprinted in part or its entirety)
FOR IMMEDIATE RELEASE

Women Who Still Love Cats Too Much: Hiss-terical Look at Feline’s Biggest Fans

A when-is-enough-enough (Never!) guide that helps women pinpoint the warning signs of cat codependency so they can course correct and get their lives back—should they really want to—combined with real-life examples of the lengths women go to please their puddies.

Norwalk, CT – Do you gather fur from your cat’s brush to make earrings? Do you reek of Feliway? Ever contemplated plastic surgery to resemble your puddy? Over-the-top behavior? Maybe. But for women who’re on a never-ending quest to prove their love to their kitties, cat codependent comportment such as this is the norm.

Now there’s a book that comes clean about what many would consider cause for ten-step programs and heavy medication: Women Who Still Love Cats Too Much (HCI Books — $10.95). Written with compassion by bestselling feline author, Allia Zobel Nolan, and chockfull of hiss-terical illustrations by Sylvia cartoonist, Nicole Hollander, Women Who Still Love Cats Too Much validates the challenges women go through to do more, be more, give more to the fur balls who share (and rule) their lives. Then, too, it makes women entangled in this self-depreciating web feel better about themselves as they realize they are not alone.

“I know there are women out there who try (many in vain) to cover up their addiction to pleasing their puddies,” says Zobel Nolan. “I’m one of them. So I reprised this book for two reasons: to throw cold water in their faces so they snap out of their dilemma and get a life (fat chance), and failing that, to let feline-addicted women know they’re a member of a silent sorority who find it impossible to look into their cat’s heart-wrenching eyes and say that callous two-letter word ‘No.’ ”

“Women like us wouldn’t think twice about hiring a personal trainer to exercise our cats’ arms and legs while they nap, so the babies don’t have to expend the energy,” confides Zobel Nolan. “It’s just the kind of thing we do, and Women Who Still Love Cats Too Much finally clears the air about it… I’m just hoping readers will find themselves in these pages and learn to appreciate and laugh at the things we do for love.”

About the author:

Allia Zobel Nolan is an internationally-published, award-winning author of over 200 children’s and adult trade titles. Her books reflect her two main passions, God and cats, and include such varied titles as Purr More, Hiss Less: Heavenly Lessons I Learned from My Cat, Cat Confessions: A Kitty-Come-Clean Tell-All Book, The Ten Commandments for Little Ones, The Worrywart’s Prayer Book and Whatever: Livin’ the True, Noble, Totally Excellent Life

Zobel Nolan lives and loves her puddies way too much in Connecticut with her husband, Desmond Finbarr Nolan, and their feline children, Sineady Cat, the Fraidy Cat, and Nolan Nolan.

About the illustrator:

Nicole Hollander created and produced the syndicated cartoon strip, Sylvia, for a gazillion years. She blogs six days a week at www.Badgirlchats.com and offers a Sylvia archival strip every day—as well as links to politics, cultural commentary and, of course, more cat videos than you can shake a stick at!

The author is available for interviews and/or to commiserate with women who love their cats too much any time. Please call Kim Weiss at the number above for more information.

Women Who Still Love Cats Too Much
By Allia Zobel Nolan
ISBN-9780757318726 — $10.05 – October 2015
Available where books are sold, or to order directly from the publisher call (800) 441-5569 or visit www.hcibooks.com.

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