Book and Online Course Teach Veterans How to Market Their Value and Secure Their Futures
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After nearly a decade as an Air Force aviator, Graciela Tiscareño-Sato is now a marketing professional and entrepreneur who knows first-hand the military-to-civilian transition chaos that all service members must navigate as they become veterans. Her groundbreaking new book, B.R.A.N.D. Before Your Resumé, and companion online course deliver a solution that is described by Tiscareño-Sato as “counterculture to the institutionalized, ineffective, outdated way the DoD and DoL ‘prepare’ people to exit the service via the Transition Assistance Program.”
B.R.A.N.D. Before Your Resumé readers will complete the “extracting product attributes” exercise, see nearly 30 examples of great branding created by veterans Tiscareño-Sato has personally coached, and learn how to write their own AUTHENTIC personal branding to influence their intended target audience. Tiscareño-Sato teaches readers a repeatable marketing messaging process that will be useful for years to come.
Asked about the book’s title, Tiscareño-Sato said, “I created the B.R.A.N.D. acronym to emphasize that military veterans must first Become Relevant, Authentic, Noticeable and Differentiated, instead of writing resumés that nobody will read. We are professionals with diverse, transferable skills earned during our military service. We must, however, first intrigue potential employers and networking partners with our distinctive value.”
The book has already reached No. 1 on Amazon’s Hot New Releases in the Military Family category, and the Military Writers Society of America recognized B.R.A.N.D. Before Your Resumé with a 2021 Silver Medal.
If you’re a veteran or transitioning service member who has difficulty communicating the distinctive leadership experiences and achievements earned on active duty, Tiscareño-Sato’s guidebook and online course can equip you with the skills you need to demonstrate your worth, secure those job interviews, and achieve post-military success.
Author Graciela Tiscareño-Sato is an Air Force veteran, award-winning author and bilingual public speaker who has coached over 5,000 veterans, service members and professionals with live and virtual Authentic Personal Branding workshops. She is a highly decorated USAF aviator and was a 2014 White House Champion of Change honoree, which recognizes individuals, businesses and organizations whose extraordinary accomplishments positively affect communities. She completed her Air Force ROTC Aerospace Studies and her degree in Environmental Design/Architecture from U.C. Berkeley as a scholarship cadet. During Operation Southern Watch, she became the first Latina Air Force aviator to earn an Air Medal for combat air operations.
Tiscareño-Sato has won numerous literary awards for three prior publications, including a bilingual children’s book series inspired by her decade of military aviation service. Good Night Captain Mama/Buenas Noches Capitán Mamá and Captain Mama’s Surprise/La Sorpresa de Capitán Mamá are the first-ever bilingual children’s books about women flying airplanes in our nation’s military. She has been featured by NPR, USA Today, the NBC News website, CNN en Español, Univision and Telemundo.
B.R.A.N.D. Before Your Resumé: Your Marketing Guide for Veterans & Military Service Members Entering Civilian Life. Publisher: Gracefully Global Group Hardcover Release Date: November 11, 2021 ISBN: 978-0-9973090-7-2 Available now in paperback (ISBN-13: 978-0997309065) and Kindle (ISBN: 978-0997309067) formats from Amazon.com
Trish Stevens Avery Winters Ascot Media Group, Inc. Post Office Box 2394 Friendswood, TX 77549 [email protected] www.ascotmedia.com 281.333.3507 Phone
Safeguard Your Emotional Health During Any Crisis With These 7 Practical Steps
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In our interconnected world, global events impact all of us in one way or another. Knowing how to help ourselves, our families and our organizations navigate a crisis can profoundly affect our emotional health and well-being.
7 Keys to Navigating a Crisis: A Practical Guide to Emotionally Dealing with Pandemics & Other Disasters is a must-read for anyone seeking to thrive during challenging times. Written by clinical psychologist Elia Gourgouris and change management expert Konstantinos Apostolopoulos, this easy-to-read book offers powerful, yet practical, insights to help minimize the negative emotional impact of pandemics, natural disasters, financial challenges and other major disruptions.
“Not only will individuals and families find the book helpful in a crisis, so will first responders, healthcare professionals, mental health counselors and wellness coaches,” said Dr. Gourgouris.
Drawing from their real-world experiences, Dr. Gourgouris and Apostolopoulos explain the following seven keys to navigating any crisis:
Start with self-care. Be aware of your physical, mental, emotional and spiritual needs.
Practice awareness. Listen to your intuition or inner wisdom.
Choose flexibility so you can adapt, pivot and avoid unnecessary pain.
Act now! Preparation is key to your survival.
Take initiative by moving into action. Become the navigator in your life’s journey!
Cultivate a positive attitude filled with faith and hope.
Show kindness to others.
“Each chapter has an end section including points to ponder, questions to consider and action steps to take, so the reader can move beyond just surviving to thriving in a crisis situation,” added Apostolopoulos.
Author Elia Gourgouris, PhD, is the Founder of The Happiness Center, an organization of world-leading experts in the field of positive psychology. Dr. Elia’s previous book, 7 Paths to Lasting Happiness, became an Amazon #1 best-seller. He is an international keynote speaker and happiness expert focusing on corporate wellness and leadership training. He holds a PhD in Clinical Psychology and is a UCLA graduate. Dr. Elia is certified by the American Red Cross in Disaster Mental Health Services, having assisted in the 1994 Los Angeles and 2010 Haiti earthquakes, the 1999 Columbine High School shooting and other crises. He’s the co-host of The Kindness Happiness Connection podcast and a Thrive Global contributor. Please visit: https://www.linkedin.com/in/thehappinessdoctor/, https://www.instagram.com/dr.eliag/ or https://www.facebook.com/DrElia.
Co-author Konstantinos Apostolopoulos is the Founder and CEO of Fresh Biz Solutions, a performance consulting and training provider. As an award-winning facilitator and coach, he has successfully delivered hundreds of custom learning events in the US, Canada and Europe for diverse audiences and industries. He is a regular contributor to Thrive Global and other industry publications. As a young man in Greece, he experienced firsthand the devastation left behind by natural and economic disasters. As an adult, he was fortunate to help play a small part in the rebuilding efforts in New Orleans after Hurricane Katrina. Today, he helps others navigate the challenges brought by major events in their lives. Please visit: https://www.linkedin.com/in/coachkon/.
7 Keys to Navigating a Crisis: A Practical Guide to Emotionally Dealing with Pandemics & Other Disasters Publisher: The Happiness Center ISBN-10: 1734943815 ISBN-13: 978-1734943818 Available from Amazon.com
Trish Stevens Terri Lynn Polk Ascot Media Group, Inc. Post Office Box 2394 Friendswood, TX 77549 [email protected] www.ascotmedia.com 281.333.3507 Phone 800.854.2207 Fax
Trish Stevens Terri Lynn Polk Ascot Media Group, Inc. Post Office Box 2394 Friendswood, TX 77549 [email protected] ascotmedia.com 281.333.3507 Phone
(This press release may be reprinted in part or entirety by any print or broadcast media outlet, or used by any means of social media sharing)
FOR IMMEDIATE RELEASE
Compassion Strategies In The Workplace Can Inspire New Paradigm For Success
The fifth industrial revolution is upon us — a time when artificial intelligence will take on a growing number of tasks formerly handled by humans. To make the most of what is traditionally a period of industrial advancement and technical innovation, corporate trainer and author Immanual Joseph proposes a reawakening of a uniquely human trait: compassion.
The Fifth Revolution: Reinventing Workplace Happiness, Health, and Engagement Through Compassion is an invitation to rediscover the power of human consciousness both in and out of the workplace.
“Compassion is a behavior that is always desired but often missing in workplaces, including among leadership,” Joseph says. “This book delivers the skills of workplace compassion in a practical, hands-on way that has not been done before.”
Readers will gain a deep understanding of what compassion means and will explore compassion skills to incorporate into their lives as individuals, influencers and leaders. Along the way, Joseph introduces his nine pillars of workplace compassion, which include people-first thinking, abundance mindset, embracing others and big-picture thinking. His aim is to teach people how to use compassion frameworks to shift work cultures — even governments — and create strategies for lifelong changes.
“We deserve an internal and cultural framework in workplaces that allows us to flourish both person-ally and professionally,” Joseph writes in his book. “Workplaces that bring out the best in people thrive. The fifth revolution starts with creating these workplaces.”
In an age of artificial intelligence, as our jobs and professional identities are gradually being redefined by technology, compassion can be the standout skill that defines our uniqueness and propels our professional success. The Fifth Revolution is all about practical compassion — part information, part stories, part workbook and all transformation.
Author Immanual Joseph, PhD, CPC, is a former cancer drug discovery scientist who chose to become an evangelist of human compassion in workplaces following a period of taking care of people in end-of-life situations. Inspired by personal compassion experiences post-Hurricane Katrina, Immanual created Compassion Leaders, a company that helps organizations solve human and business challenges through compassion training. His training curriculum, “The 9 Pillars of Workplace Compassion,” has been reviewed and praised by experts from Stanford and used by global organizations.
Joseph obtained his PhD in Biochemistry from the Tulane School of Medicine, New Orleans, and is a certified professional coach from the Institute for Professional Excellence in Coaching. He has several high impact scientific publications and a book chapter to his credit. Joseph has also authored five fiction and one non-fiction book in two languages (English and Tamil). He is the co-founder of MetaMindfulness Multiversity (www.metamindfulness.org) — a platform that brings the teachings of some of the wisest teachers of our generation to corporate audiences.
To learn more, visit www.fifthrevolution.life or connect with Joseph on Facebook at compassionleaders; on twitter at @compassionleads; or on LinkedIn at company/compassionleaders/.
The Fifth Revolution Release Date: September 2019 Available from www.fifthrevolution.life
Trish Stevens
Ascot Media Group, Inc.
Post Office Box 2394
Friendswood, TX 77549
281.333.3507 Phone
832.569.5539 Fax [email protected] www.ascotmedia.com
The Ultimate Manual: Decide Now To Live With Intention
Elkhart, IN. One of the biggest regrets people have in life is that they didn’t do what they wanted to do and instead did what everyone else told them to do. But it’s possible to break the cycle by simply deciding now to live a life of intention.
Craig C. Sroda, founder and former CEO of Pinnacle of Indiana, provides actionable, step-by-step instructions for living a more purpose-driven life in The Ultimate Manual — a personal life coach in a book.
With 232 pages of clear, customizable exercises, The Ultimate Manual guides readers on a journey of discovery that will provide insight into the following areas:
• Strengths
• Emotional Intelligence
• Love Languages
• Turning Points
• Life Wheel Evaluation
• Time Usage
• Core Values
• Legacy Thinking, and more
Additionally, Sroda teaches readers how to take everything they’ve uncovered and synthesize it into a unique, one-page life plan — a dashboard of sorts to keep front and center that will help readers stay on track and accomplish their goals.
Anyone of virtually any age who is seeking purpose and looking for affirmation for their life direction will find valuable information between the covers of The Ultimate Manual that will help them live their lives on purpose — with purpose — and minimize regrets.
Author Craig Sroda’s mission is to guide people toward ways that work for them to live their lives intentionally. His goal is to influence 100,000 people to create a life plan by 2022. With the ripple effect, those 100,000 people will influence one million through their five domains of life: personal, family, vocation, community and faith.
Sroda co-founded and served as CEO of Pinnacle of Indiana — one of Indiana’s largest Microsoft partners — for 18 years. His passion is helping individuals operate in their “sweet spot”— a place where their passion and strengths intersect so they can maximize their potential. Sroda’s previous books include You in the Sweet Spot and Intentional Living and Leadership. After completing his first life plan and exposing priorities of his faith, his wife, three daughters and wanting to help others live on purpose, he sold his company. He is committed to helping others recognize their natural strengths and know their “why.”
Paige Morrison Ascot Media Group Post Office Box 133032 The Woodlands, TX 77393 281.333.3507 office [email protected] www.ascotmedia.com
FOR IMMEDIATE RELEASE
Invent Your Future: Strategic Leadership Advice From Twenty Prominent Business Executives
Long Beach, CA – Executive coach to CEOs of Fortune 500 companies, Paul David Walker has played a significant role in creating visionaries through his leadership coaching and provides valuable insights to achieving success in Invent Your Future – Starting With Your Calling.
Walker’s coaching style is like no other, discovering first the unique talents of leaders, then creating a strategic plan to help them meet their goals in ways that feel natural. In Invent Your Future – Start With Your Calling, twenty successful business leaders provide various anecdotes which illustrate Walker’s practices that when we recognize our natural abilities, our actions come from our calling.
Among the lessons learned in his book, Walker details strategies to: • Discover your calling and the answers that are key to your future. • Paint compelling pictures for you and others to follow. • Build commitment among those who will support you. • Respond rather than simply react to reality, creating greater success. • Master inner stillness to power your life!
A renowned leadership coach and trusted business advisor, Paul David Walker is one of the early innovators of leadership consulting at the executive level. For more than twenty-five years he has successfully guided the CEOs and senior executive teams of such Fortune 500 and midsized companies as New York Life, Mutual of Omaha, Chase GIS, Finance One, Pacific Mutual, Rockwell International, Conexant Systems, Harrods, Anne Klein, Union Pacific, Star-Kist Foods, The City of Long Beach, Culver Studios and many other thriving organizations. Additionally, he is the author of Unleashing Genius: Leading Yourself, Teams and Corporations.
For more information, please visit: http://www.geniusstone.com/books.html
Available at Amazon.com and major online outlets Invent Your Future – Starting With Your Calling By Paul David Walker High Point Executive Publications ISBN-13: 978-0986158513
